Art cars have long had a history with BMW; after all, one of the most famous of these creatively designed models was made by Jeff Koons when he not only decked a BMW M3 GT2 in full artistic regalia but also proceeded to race it at the 24 Hours of Le Mans where it eventually crashed.
Now new BMW Art Car, one for the BMW 3-Series, was unveiled recently. This one, though, doesn’t have ties to BMW; instead, it’s the work of a BMW dealership from the Czech Republic in collaboration with local artist, Andy Reiben. It’s quite psychedelic, if we do say so ourselves.
We all know that graphic designs on a car’s body are what make an art car. Forget about engine upgrades; these models are all about aesthetic enhancements and while some have failed in capturing our imaginations, others have succeeded in doing so.
And as far as details are concerned, the work done on this 3-Series, which has been re-christened as "Fluidum,” is pretty spectacular. The first order of business was to wrap the 3-Series in matte vinyl. From there, Reiben generously sprayed copious amounts of paint before finalizing the colorful details with a brush to go with a glow-in-the-dark treatment.
Pretty sweet art car, if you ask us, something Reiben should be very proud of. Heck, if this car ended up for sale, we might take a crack at purchasing it.
